Our path to a better fashion industry

With our own factory in Vietnam and our focus on fairness and sustainability, there are always a lot of projects that keep us busy. Here you can find an overview of all our projects and initiatives.

Fairness & Transparency

Fairness and transparency are at the core of our values. In our factory in Saigon, Vietnam, we are establishing new standards for fairness and environmental awareness and want to show you exactly who and what is behind the production of your jeans.

Environment & Sustainability

The most sustainable jeans are the ones you already have in your closet. We strive to reduce the impact our production has on the environment as much as possible, and be your second most sustainable option. 

#StrongerTogether – Dawn Community

We love to make common cause with like-minded people and brands and exchange ideas with our community. We want to cooperate instead of competing because we can achieve so much more together. 

Stay up to date

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