Fair & sustainably produced jeans that fit just perfectly

The most sustainable jeans are the ones in your closet

Learn directly from our two founders why even fairly and ecologically produced jeans pose challenges to our planet and how you can help us solve them.

Dawn is known from

Give something back directly

Tip the garment workers who made your jeans and show them your appreciation. Directly, securely and transparently.

16.489 €

Tip distributed until 02.07.2022

A Dawn for you.

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Mail from Saigon

When you own your own jeans label plus fair trade factory in Vietnam, you have a bit of a story to tell. Let us know if we can tell you about Dawn from time to time.