Privacy policy

1. Data protection at a Glance

General information

The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data by which you can be personally identified. For detailed information on the subject of data protection, please refer to our Privacy Statement located below this text.

Data collection on our website

Who is responsible for the data collection on this website?

The data processing on this website is carried out by the website operator. You can find the website operator’s contact details under the company information located this website.

How do we collect your data?

On the one hand, your data is collected when you provide it to us. This can be, for example, data that you enter in a contact form.

On the other hand, data is collected automatically by our IT systems when you visit the website. This is mainly technical data (e.g. internet browser, operating system or time of page retrieval). This data is collected automatically as soon as you enter our website.

What do we use your data for?

Part of the data is collected in order to ensure the error-free provision of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right to receive information about the origin, recipient and purpose of your stored personal data free of charge at any time. You also have the right to request that this data be corrected, blocked or deleted. For this as well as for further questions on the subject of data protection, you can contact us at any time at the address given under the company information. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

As a data subject, you have the following rights:

• in accordance with Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;

• in accordance with Art. 16 GDPR, the right to demand the immediate correction of incorrect data or completion of your personal data stored by us;

• in accordance with Art. 17 GDPR, the right to request the deletion of your personal data stored by us, unless further processing is necessary - to exercise the right to freedom of expression and information; - to comply with a legal obligation; - for reasons of public interest or - to assert, exercise or defend legal claims;

• in accordance with Art. 18 GDPR, the right to demand the restriction of the processing of your personal data, insofar as - the accuracy of the data is disputed by you; - the processing is unlawful, but you object to its erasure; - we no longer require the data, but you need the data for the assertion, exercise or defense of legal claims or - you have objected to the processing in accordance with Art. 21 GDPR;

• in accordance with Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transferred to another controller; and

• the right to complain to a supervisory authority in accordance with Art. 77 GDPR. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our company headquarters.

Third-party analytics and tools

When visiting our website, your surfing behavior can be statistically evaluated. This is done mainly with cookies and with so-called analytical programs. The analysis of your surfing behavior is usually anonymous; the surfing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. You will find detailed information on this in the following Privacy Statement.

You can object to this analysis. We will inform you about the possibility to object in this Privacy Statement.

2. General Notes and Required Information

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this Privacy Statement.

When you use this website, various personal data is collected. Personal data is data with which you can be personally identified. This Privacy Statement explains what data we collect and what we use it for. It also explains how this is done and for what purpose.

We would like to point out that data transmission on the Internet (e.g. communication by e-mail) can have security gaps. Complete protection of data against access by third parties is not possible.

Information on the controller

The data controller for this website is:

DAWN GmbH
Alexandrine St. 4
10969 Berlin

+49 30 - 232 57 82 72
hello@dawndenim.com

The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data (e.g. names, e-mail addresses, etc.).

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke any consent already given at any time. An informal message by e-mail to us is sufficient for this purpose. The legality of the data processing carried out up until the revocation remains unaffected by the revocation.

Right of appeal to the competent supervisory authority

In the event of any violation of data protection law, the data subject has the right to lodge a complaint with the competent supervisory authority. The competent supervisory authority for data protection issues is the state data protection commissioner of the federal state in which our company is based. A list of data protection officers and their contact details can be found at the following link https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.

Right to data portability

You have the right to have data that we process automatically, on the basis of your consent or in fulfilment of a contract, handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done insofar as it is technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or enquiries that you send to us as site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Encrypted payment transactions on this website

If, after the conclusion of a contract containing and/or including costs, there is an obligation to transmit your payment data to us (e.g. account number in the case of direct debit authorisation), this data is required for the processing of payments.

Any payment transactions via the common means of payment (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://" to “https://" and by the lock symbol in your browser line.

By using encrypted communications, your payment data that you transmit to us cannot be read by third parties.

Information obligation, blocking, deletion

Within the framework of the applicable legal provisions, you have the right, at any time, to obtain free information about your stored personal data, its origin and recipient and the purpose of data processing and, if necessary, a right to correction, blocking or deletion of this data. For this as well as for further questions on the subject of personal data, you can contact us at any time at the address given under the company information.

Objection to advertising mails

The use of contact data, which is published under the legal obligation to provide company information on the website, for the transmission of advertising and informational materials not expressly requested is hereby objected to. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising and informational materials, such as spam e-mails.

3. Data Collection on our Website

The internet pages partially use so-called cookies. Cookies do not cause any damage to your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, more effective and safer. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called “session cookies”. They are automatically deleted after the end of your visit. Other cookies remain stored on your end device until you delete them. These cookies enable us to recognize your browser on your next visit.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or generally and activate the automatic deletion of cookies upon closing of the browser. If cookies are deactivated, the functionality of this website may be limited.

Cookies that are required to carry out the electronic communication process or to provide certain functions that you have requested (e.g. shopping cart function) are stored on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in storing cookies for the technically error-free and optimized provision of its services. Insofar as other cookies (e.g. cookies to analyse your surfing behavior) are stored, these are dealt with separately in this Privacy Statement.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

Browser type and browser version
Operating system used
Referrer URL
Host name of the accessing computer
Time of the server request
IP address

This data is not merged with other data sources.

The basis for data processing is Art. 6 Para. 1 lit. f GDPR, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.

Registration on this website

You can register on our website to use additional features on the site. We only use the data you enter for the purpose of using the particular offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise we will refuse the registration.

For important changes, for example in the scope of the offer or in the case of technically necessary changes, we will use the e-mail address provided during registration to inform you.

The processing of the data entered during registration is based on your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke any consent you have given at any time. An informal message by e-mail to us is sufficient for this purpose. The legality of the data processing already carried out remains unaffected by the revocation.

The data collected during registration will be stored by us for as long as you are registered on our website and will then be deleted. Statutory retention periods remain unaffected.

Data transmission upon conclusion of a contract for online shops, dealers and goods dispatch

We transmit personal data to third parties only if this is necessary in the context of the contract, for example to the companies entrusted with the delivery of the goods or the credit institution entrusted with the handling of payments. A further transmission of the data does not take place or only if you have expressly agreed to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.

The basis for data processing is Art. 6 Para. 1 lit. b GDPR, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.

4. Social Media

Facebook plugins

Plugins of the social media network Facebook, provider Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA, are integrated into our pages. You can recognize the Facebook plugins by the Facebook logo on our page. You can find an overview of Facebook plugins here: https://developers.facebook.com/docs/plugins/ .

When you visit our pages, a direct connection is established between your browser and the Facebook server via the plugin. Facebook thereby receives the information that you have visited our site with your IP address. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Facebook. For more information, please see Facebook's Privacy Policy at: https://de-de.facebook.com/policy.php .

Twitter plugin

Different functions of the Twitter service are integrated into our pages. These functions are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. Data is also transferred to Twitter in the process. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Twitter. For more information, please see Twitter's Privacy Policy at: https://twitter.com/privacy .

You can change your privacy settings on Twitter in your account settings at https://twitter.com/account/settings change.

Pinterest plugin

On our site, we use social plugins from the social media network Pinterest, which is operated by Pinterest Inc, 808 Brannan Street, San Francisco, CA 94103-490, USA (“Pinterest”).

When you access a page that contains such a plugin, your browser establishes a direct connection to Pinterest's servers. The plugin transmits log data to the Pinterest server in the USA. This log information may include your IP address, the address of websites you visit that also contain Pinterest features, browser type and settings, the date and time of your request, how you use Pinterest, and cookies.

Further information on the purpose, scope and further processing and use of the data by Pinterest, as well as your rights in this regard and options for protecting your privacy, can be found in Pinterest's Privacy Policy: https://about.pinterest.com/de/privacy-policy .

5. Analytical Tools and Advertising

Google Analytics

This website uses functions of the web analytical service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

The storage of Google Analytics cookies is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and advertising.

IP anonymization

We have activated the IP anonymization function on this website. This means that your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser within the scope of Google Analytics will not be merged with other Google data.

Browser plugin

You may refuse the use of cookies by selecting the appropriate settings on your browser; however, please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de .

Objection to data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this website: Click here to be excluded from Google Analytics measurement.

For more information on how Google Analytics handles user data, please see Google's Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=de .

Order data processing

We have concluded an order data processing contract with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Google AdWords and Google Conversion Tracking

This website uses Google AdWords. AdWords is an online advertising program of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).

Within the scope of Google AdWords we use the so-called conversion tracking. When you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the Internet browser stores on the user's computer. These cookies lose their validity after 30 days and are not used to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, we and Google can recognize that the user has clicked on the ad and was redirected to this page.

Each Google AdWords customer receives a different cookie. The cookies cannot be tracked through the websites of AdWords customers. The information collected using the conversion cookie is used to create conversion statistics for AdWords customers who have opted in to conversion tracking. Clients learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If you do not wish to participate in the tracking, you can object to this by easily deactivating the Google conversion tracking cookie via your internet browser under user settings. They will then not be included in the conversion tracking statistics.

The storage of “conversion cookies” is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and advertising.

For more information about Google AdWords and Google Conversion Tracking, please see Google's privacy policy:https://www.google.de/policies/privacy/ .

Google Tag Manager

This website uses Google Tag Manager. Through this service, website tags can be managed through one interface. The Google Tool Manager only implements tags. That means: No cookies are used and no personal data is collected. The Google Tool Manager triggers other tags, which in turn may collect data. However, Google Tag Manager does not access this data. If a deactivation has been made at the domain or cookie level, it remains in place for all tracking tags, insofar as these are implemented with the Google Tag Manager. However, we would like to point out that in this case you may not be able to use all the functions of our website to their full extent. You can also prevent the collection of data generated by the cookies and related to your use of the websites by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available under the following link under the item DoubleClick deactivation extension. Alternatively, you can disable the Doubleclick cookies on the Digital Advertising Alliance site at the link below.

DoubleClick by Google

Doubleclick by Google is a service provided by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Doubleclick by Google uses cookies to provide you with ads that are relevant to you. In doing so, a pseudonymous identification number (ID) is assigned to your browser in order to check which ads have been displayed in your browser and which ads have been called up. The cookies do not contain any personal information. The use of DoubleClick cookies only enables Google and its partner websites to provide ads based on previous visits to our or other websites on the Internet. The information generated by the cookies is transferred by Google to a server in the USA for evaluation and stored there. A transfer of data by Google to third parties only takes place due to legal regulations or in the context of order data processing. Under no circumstances will Google merge their data with other data collected by Google. By using our website, you consent to the processing of data about you by Google and the aforementioned method of data processing and the aforementioned purpose. You may refuse the use of cookies by selecting the appropriate settings on your browser; however, please note that if you do this you may not be able to use the full functionality of our website. You can also prevent the collection of data generated by the cookies and related to your use of the websites by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available under the following link under the item DoubleClick deactivation extension. Alternatively, you can disable the Doubleclick cookies on the Digital Advertising Alliance site at the link below.

Facebook Pixel

Our website uses the visitor action pixel from Facebook, Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) for conversion measurement.

This makes it possible to track the behavior of page visitors after they have been redirected to the provider's website by clicking on a Facebook ad. This allows us to evaluate the effectiveness of Facebook ads for statistical and market research purposes and to optimize future advertising efforts.

The collected data is anonymous for us as the operator of this website, we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data usage policy. This allows Facebook to serve ads on Facebook pages as well as outside of Facebook. This use of data cannot be influenced by us as the site operator.

You can find more information about protecting your privacy in Facebook's Privacy Policy: https://www.facebook.com/about/privacy/ .

You can also disable the “Custom Audiences” remarketing feature in the Ad Settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook.

If you do not have a Facebook account, you can opt out of Facebook's usage-based advertising on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/ .

By clicking on this opt-out link, you can stop Facebook from tracking you on this page.

6. Newsletter

Newsletter data

If you would like to receive the newsletter offered on the website, we require an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. Further data is not collected or only on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties.

The processing of the data entered in the newsletter registration form is based exclusively on your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke your consent to the storage of data, the e-mail address and its use for sending the newsletter at any time, for example via the “unsubscribe” link in the newsletter. The legality of the data processing operations already carried out remains unaffected by the revocation.

The data you provide us with for the purpose of receiving the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted after you unsubscribe from the newsletter. Data stored by us for other purposes (e.g. e-mail addresses for the member area) remains unaffected by this.

7. Plugins and Tools

Google Maps

This site uses the map service Google Maps via an API. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission.

The use of Google Maps is in the interest of an appealing presentation of our online offers and an easy location of the places indicated by us on the website. This constitutes a legitimate interest within the meaning of Art. 6 Para. 1 lit. f GDPR.

For more information on how we handle user data, please see Google's Privacy Policy: https://www.google.de/intl/de/policies/privacy/ .

8. Payment Provider

PayPal

On our website we offer, among other things, payment via PayPal. The provider of this payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”).

If you select payment via PayPal, the payment data you enter will be transmitted to PayPal.

The transfer of your data to PayPal is based on Art. 6 Para. 1 lit. a GDPR (consent) and Art. 6 Para. 1 lit. b GDPR (processing for the performance of a contract). You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the validity of any past data processing.

VISA

If the opportunity for the input of personal or business data (email addresses, name, addresses) is given, the input of this data takes place voluntarily. VISA is entitled to process the customer's data received in connection with the business relationship and to store it for a period of 6 months.

The transfer of your data to VISA is based on Art. 6 Para. 1 lit. a GDPR (consent) and Art. 6 Para. 1 lit. b GDPR (processing for the performance of a contract). You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the validity of any past data processing.

For details on paying with PayPal, please refer to PayPal's Terms and Conditions and Privacy Policy at: https://www.visaeurope.at/datenschutz

Mastercard

If the opportunity for the input of personal or business data (email addresses, name, addresses) is given, the input of this data takes place voluntarily. Mastercard is entitled to process the customer's data received in connection with the business relationship and to store it for a period of 6 months.

The transfer of your data to Mastercard is based on Art. 6 Para. 1 lit. a GDPR (consent) and Art. 6 Para. 1 lit. b GDPR (processing for the performance of a contract). You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the validity of any past data processing.

For details on payment with Mastercard, please refer to Mastercard's Terms and Conditions and Privacy Policy at: https://www.mastercard.de/de-de/datenschutz.html

tip me Privacy Statement 

We use the tip me service to allow our users to send direct tips to the people behind the products. The service is offered by tip me Global UG (haftungsbeschränkt), Rheinsberger Str. 76/77,  10115 Berlin, Germany. 

GENERAL INFORMATION ON tip me 

tip me Global UG (haftungsbeschränkt) (hereafter “tip me”) enables our users to give tips to the workers behind the offered products for a fair process of globalization. tip me provides partners, like us, with a script, which we insert into our product pages. This script presents three choices for the tip amount and one selection element, as well as other information relevant to our users. By interacting with the displayed module, information such as IP address, browser type, date, time and product information is collected and stored anonymously on tip me's servers for internal statistical analysis. When you place an order, tip me has access to your personal data and your orders - independent of the use of tip me's services. To process tips given by our users, tip me stores information such as IP address, browser type, device type, an anonymized ID, interactions with the interface, date, time, session duration, frequency of interactions, order ID, net cart value, tip me product ID and selected quantity, payment status, and product information within orders placed.  If you wish to be informed about tip me and your tip and expressly agree that we may contact you, we will store your e-mail address, first name, last name and mobile phone number. 

tip me ORDER DATA PROCESSING CONTRACT 

We have concluded a contract with tip me for contract data processing (Data Processing Addendum). This contract serves to safeguard your personal data and ensures that tip me adheres to the applicable data protection regulations and does not pass on your personal data to third parties.

NON-TAXABLE GIFT 

The “tips” given by the customers correspond to a gift according to Section 7 of the Inheritance and Gift Tax Act (ErbStG), since they are added voluntarily by the customer without corresponding consideration. The tip does not give rise to any claim for consideration of any kind and is therefore not subject to VAT. Tips are not defined as donations and therefore cannot be reported to reduce tax liability.